Site Redesign

Refreshed Look

The redesigned website is a reflection of Arden's vibrant legacy of community involvement and long-standing mission to provide good health for all. More color was introduced and fresh ingredients were incorporated into the site to to better reflect the lively atmosphere of the shop.

A blend of products, archival assets, and overlapping ingredients match the real-life cheerful environment at Arden’s Juice Bar.

A new series of illustrations and icons represent the hidden power of Arden’s plant-based foods.

PLP PDP

Balancing Conversion and Education

Ecommerce pages infuse moments of education and expert guidance to help users choose the product suited to their health goals.

The updated digital shop allows customers to filter products by health properties, type, and size for a more efficient browsing experience.

Multi-Channel Storefront

Unified Shopping Experience

Arden’s sells their products across a variety of channels, including their juice bar and grocery stores. To unify these channels and provide the user with a single starting point, Vaulted Oak created a unified Order Flow that includes custom a dropdown menu, and Store Locator pages.

To help surface information, each store page includes contact info, hours, and ways to place an order.